How it works
Three steps. Zero writing.
You run your business. We handle the newsletter, from the first sample to the monthly report. Here is exactly what happens, and the very little we need from you.
A free sample
We design a sample issue with your name, logo and news, so you see it before you spend a cent.
We set it up
Your template, your contact list and your email account, connected and tidied.
Hello, every month
We write, send and report on each issue. You simply approve it.
Step one
A free sample, made for you.
Tell us your business name, your website and a sentence about your customers. Within five business days we send back a complete sample issue: your logo and colors, a seasonal lead story written for your industry and town, and a clear call to action.
There is no card and no call required. If you like it, we set you up. If you do not, keep the sample, with our thanks.
Step two
We set it up, once.
One-time setup is $250. It covers everything below.
Your template
A newsletter design built around your logo, colors and photos, tested in Gmail, Outlook and Apple Mail, on phones and desktops.
Your list, cleaned
We gather the contacts you already have, remove duplicates and bad addresses, and import them. Your list stays yours.
Your sending account
We connect a sending account in your name and set up the authentication records that keep your email out of spam folders.
A signup form
A simple form for your website, plus a QR code for the front desk or counter, so your list grows on its own.
Step three
Hello, every month.
The monthly rhythm. Most clients spend under ten minutes a month on it.
- Early in the month: we check inA short email asking for anything new: events, offers, a new hire, a holiday schedule. Reply with a sentence, or skip it and we will plan around the season.
- Mid month: you get a draftA finished issue, ready to send. Reply "looks good," or tell us what to change. Nothing ever sends without your approval.
- On send day: it goes outFrom your own email account, at the time your readers are most likely to open it.
- A week later: your reportOpens, clicks, the most popular story, and new subscribers, in plain English. We use it to make next month better.
What we need from you.
At the start
Your logo, any photos you like, your customer email list (or wherever your contacts live), and a login or invite to the email account we will send from.
Each month
Any news you want included, and a quick approval of the draft. If you do not have news, that is fine. We always have a seasonal story ready.
When something urgent comes up
On Pro, send us the details and we format and send an alert the same business day. On other plans, we fold it into the next issue or quote a one-off send.
See yours before you decide.
Tell us about your business and we will send a free sample issue with your name and logo within five business days. No card, no call required.